Chivas – The Venture

The Venture is a global search for social entrepreneurs using business as a force for good.

Launched by Chivas, its mission is to win the right way.

Up for grabs is $1million of investment, a business masterclass in Silicon Valley and all the global exposure that goes with it.

Our brief was to tell the story of the UK competition, and create a branded crowdfunding platform to inspire all the entrants to take to Crowdfunder and raise the essential funds to turn their great ideas into reality.

After all this wasn’t the end of the road for the business thinkers that weren’t shortlisted, but just the beginning.

Working closely with Chivas, a blended Scotch whisky owned by Pernod Ricard and content agency Kameleon, we created a series inspiring films that featured each business in the final five.

We commissioned Mike Cunliffe, an experienced award-winning director who has worked in television and filmed media since 1991, to deliver the six short films.

Meanwhile our design team took the brand’s creative guidelines to produce the latest Crowdfunder campaign, using the platform to create a compelling offering to inspire next round of applications in Autumn 2015.

Through our approach we hope we can create more positive change in the UK.

• Check out how Social Seachange work together with agencies and clients to activate effective engagement strategies from the The Venture, through to the BBC Music Awards and Hugh’s Fish Fight.